Web Design Training
OFFER - 1 day £595 20% OFF! - now £476 for up to 8 people - at your premises
This
Web Design training course will increase your understanding of how to design and produce a website.
This
web design course aims to demystify the whole internet and web design process using explanation and hands-on workshops to take you through the process from initial website idea to design and production. It will give you an understanding of the history of the internet and processes involved in website design.
Whether you are interested in seeing what all the fuss is about, are thinking of embarking on a new career path, or have a website to edit or design this course will give you an invaluable insight into the whole process.
What you will achieve on the course:
• You will learn how the web works and how it came into being
• Understand which fonts, colour and imagery works best for web design
• Understand how to plan and design an attractive, compelling website
• Learn the fundamentals of how search engines work
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Course Outline
What is the internet?
- History of the internet
- Difference between the 'internet' and the 'web'
- How we should be designing for the internet
Planning a website
- What makes a good site?
- Creating a brief
- Knowing your audience
- Satisfying the end-user
Anatomy of a web page
- The 3 different web pages and what they all do
- Where do people look first on a web page
- Navigation and how to get it right
- The perfect web page template
- The ideal position for web page elements
- How to keep people hooked
Images on the web
- GIF and JPG - what's the difference
- Images which work - and which don;t
- What size images?
- How to optimise an image for the web
- Creating a super-quick web page
- How to make sure Google likes your images
Colour on the web
- Which colours work - and which don't
- The 3 tried and tested colour schemes which people love
- Which colour for which website - colour psychology
- Hexadecimal colours
- RGB and 72dpi
Type on the web
- Which fonts work best on the web
- The most readable fonts
- Choosing the right font for your website
- Crash course in typography
- How to write readable copy for the web
CSS and HTML - a Beginner's Guide
- What is HTML - in layman's terms
- Why is CSS important?
- Make sure your website uses style sheets
SEO (Search Engine Optimisation) Basics
- How to make sure Google finds your site!
- Getting your site into Google
- SEO good practice overview
- META Tags - which are the important ones
- How to optimise your website for Google
- What Google looks for in your web pages
Hosting and Domain Names
- What is 'hosting' and what is a 'domain name?'
- What to look for in good hosting
- How to choose a good domain name
- FTP demystified
eCommerce and making money on the web
- How to sell on the web
- PayPal and shopping carts
- How to easily integrate PayPal into your website
- How to sell electronically
- How to make money without a 'product'
- Google Adsense
- Amazon Affiliates
Web 2.0 and beyond
- What is Web 2.0 and why should I be interested?
- Web 2.0 makes people come back to your site!
- How to include Web 2.0 in your website
- What's next for the web?
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Web Design Training Resources
Some free information on what web design is all about.
An introduction on how
Google sees web design